Conference Agenda
Overview and details of the sessions of this conference. Please select a date or location to show only sessions at that day or location. Please select a single session for detailed view (with abstracts and downloads if available).
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Daily Overview |
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Energy Demand and Efficiency 4: Field Experiments Location: B132 Session Chair: Bettina Chlond Larissa, ETH | |
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Affording to pay attention? Energy cost in low-income households’ investment decisions ETH, Switzerland Purchase decisions for energy-using durables are complex optimization problems. Low-income households face distinct financial and behavioral barriers that complicate the correct valuation of lifetime energy cost. Analyzing 4,600 purchase decisions from Germany’s largest Energy Efficiency Assistance Program, I show that households from the lowest income decile strongly undervalue lifetime energy cost when purchasing refrigerators. After the 2021 reform of the EU Energy Label, increased salience in differences in energy cost between models significantly increases valuation of energy cost. The results underline the relevance of behavioral barriers for energy-efficient investments in low-income consumers and the importance of a careful design of information instruments. | |