Conference Agenda
Overview and details of the sessions of this conference. Please select a date or location to show only sessions at that day or location. Please select a single session for detailed view (with abstracts and downloads if available).
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Daily Overview |
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Climate Change Mitigation 3: Social Norms Location: B011 Session Chair: Rafael Nunes, Economic and Social Research Institute | |
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The Value of Green Job Attributes 1: University of Ferrara, Italy; 2: University of Parma Younger cohorts express strong support for environmental sustainability, yet how these preferences are valued in the labour market remains poorly understood. This paper estimates young workers’ willingness to pay for green job attributes and examines whether such valuations are driven by self-interested risk considerations or by prosocial preferences. We implement a discrete choice experiment based on hypothetical job offers administered to a nationally representative sample of 2,008 individuals aged 18–30 in Italy. We find that workers at the beginning of their careers are willing to forego between 2 and 8 per cent of their monthly wage to obtain a green job attribute, a magnitude comparable to that of standard job amenities. Preference heterogeneity reveals that this willingness to pay is primarily explained by prosocial motivations rather than risk aversion. These findings suggest that firms offering green jobs enjoy greater overall labour-market attractiveness and, in particular, a stronger ability to attract prosocial workers. | |