Harry Frankfurt observed that "one of the most salient features of our culture is that there is so much bullshit," where he understands "bullshit" as the use of language to meet a practical end without regard for truth or falsehood (1986). While bullshitting has a rich and storied history in the areas of e.g. politics and marketing, the 20th Century saw substantial innovation and growth in what David Graeber described as "bullshit jobs" (2019), which can be understood in parallel with Frankfurt's definition of bullshit as the use of employment in order to meet a social end without regard for production of socially or individually valuable goods or services.
Generative AI, large language models (LLMs) in particular, have disrupted the bullshit labor market by providing bullshit as a service (BaaS), automating increasingly many bullshit jobs and accelerating pre-existing tendencies toward bullshitification of labor processes in order to leverage the market efficiencies offered by automated bullshit production systems (ABsPS). As work cycles and information cycles approach ABsPS saturation—e.g. grant proposals written by LLMs and reviewed by machine learning algorithms (MLAs) that results in funding for research that uses LLM-written survey questions to generate large datasets analyzed by MLAs and resulting in LLM-written publications that are peer-reviewed through LLMs—remaining places where a human-in-the-loop (HITL) is called upon to provide reality-based assessment or intervention become bottlenecks in bullshit production processes. Once we are able to remove these last antiquated tethers to fact and value, the ABsPS ecosystem will be able to reach its full speed, able finally to beat its wings freely like Kant's dove (3: B8–9) once placed in a vacuum and freed from the air resistance that currently hinders its full efficiency.
After ABsPS have been freed from the HITL, even the echoes of the HITL will become fainter and fainter as future generations of LLMs and MLAs are trained on new corpuses which will themselves be comprised of ABsPS output in ever greater proportion. The "steadily rotating recurrence of the same" („ständig rotierende Wiederkehr des Gleichen“) (Heidegger, 1954) that is the essence and ownmost possibility of ABsPS will be increasingly literally realized in this self-reinforcing cycle of ABsPS coprophagia and coprolalia, producing bullshit that is ever more complete and total. Through this leveraging of prior bullshit achievements to create ever greater bullshit achievements, ABsPS development will reach a bullshit singularity, achieving its apotheosis in a hyperreal simulacrum (Baudrillard, 1981) of meaningfulness itself.
References
Baudrillard, J. (1981). Simulacres et simulation. Éditions Galilée.
Frankfurt, H. (1986). On bullshit. Raritan Quarterly Review, 6(2), 81–100.
Graeber, D. (2019). Bullshit jobs: The rise of pointless work, and what we can do about it. Simon & Schuster.
Heidegger, M. (1954). Was heißt Denken? Max Niemeyer.
Kant, I. (1968[1787]). Kritik der reinen Vernunft, 2. Auflage. Kants Werke Akademie-Textausgabe, Band III. Walter de Gruyter.