Conference Agenda

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Session Overview
Session
MD8 - RM4: Analytics for pricing
Time:
Monday, 27/June/2022:
MD 16:00-17:30

Session Chair: Jean Pauphilet
Location: Forum 12


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Presentations

Loss functions for discrete contextual pricing with observational data

Max Biggs1, Ruijiang Gao2, Wei Sun3

1University of Virginia; 2University of Texas; 3IBM Watson

We study a discrete pricing setting where each customer is offered a contextual price. Often only historical sales records rather than customer valuations are available, where the data is influenced by the previous pricing policy. This introduces difficulties in estimating revenue. We approach this problem using ideas from learning with corrupted labels to formulate loss functions that directly optimize revenue, rather than going through an intermediate demand estimation stage.



Estimating demand with unobserved no-purchases on revenue-managed data

Anran Li1, Kalyan Talluri2, Muge Tekin3

1LSE, United Kingdom; 2Imperial Business School, United Kingdom; 3Erasmus University Rotterdam, Netherlands

Problem definition: This paper investigates the joint estimation of the consumer arrival rate and choice model parameters when ``no-purchasers” (customers who considered the product but did not purchase) are not observable. Estimating demand even with the simplest discrete-choice model such as the MNL becomes challenging as we do not know the fraction that have chosen the outside option (i.e., not purchased).



Robust and heterogenous odds ratio: estimating price sensitivity for unbought items

Jean Pauphilet

London Business School, United Kingdom

Mining for heterogeneous response to treatment is a crucial step in data-driven operations. We propose a partitioning algorithm to estimate heterogeneous odds ratio, a popular measure when response to treatment is binary. We integrate an adversarial imputation step to account for partially observed treatments (e.g., if full information is only available for purchased items). We validate our methodology on synthetic data and case studies from political science, medicine, and revenue management.



 
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