Programa del congreso
Resúmenes y datos de las sesiones para este congreso. Seleccione una fecha o ubicación para mostrar solo las sesiones en ese día o ubicación. Seleccione una sola sesión para obtener una vista detallada (con resúmenes y descargas, si están disponibles).
Tenga en cuenta que todos los horarios se muestran en la zona horaria del congreso. La hora actual del congreso es: 13/11/2025 09:29:02 EST
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Resumen de las sesiones |
| Sesión | ||
2D
Temas de la sesión: Virtual
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| Ponencias | ||
9:40 - 9:48
Female Entrepreneurship and Women’s Empowerment in Footwear Manufacturing Mypes in the Industrial Park of Villa El Salvador, Lima – Peru Universidad Autónoma del Perú - (PE), Perú The main purpose of the study was to analyze the level of association between female entrepreneurship and women's empowerment in small and medium-sized enterprises (Mypes) in the footwear sector of the industrial park in Peru. This research is quantitative, basic, with a non-experimental cross-sectional design and a correlational level. A census sample consisting of thirty female entrepreneurs in this sector was used, and two questionnaires were applied: one to measure the female entrepreneurship variable with twenty-seven items, and another to measure the women's empowerment variable with twenty-seven items. Both instruments demonstrated extremely high reliability, with Cronbach’s alpha coefficients of 0.881 and 0.895, respectively. The statistical results showed a high and significant association (Rho=0.862; p<0.001) between both variables. In conclusion, it can be inferred that sustainable female entrepreneurship over time is associated with elevated levels of women's empowerment. Finally, the study achieved its objective of analyzing the relationship between female entrepreneurship and women's empowerment in the Mypes of the footwear sector in the industrial park in Villa El Salvador, Lima – Peru, considering the existing limitations in the industrial park. 9:48 - 9:56
Impact of social responsibility on the image and reputation of entrepreneurships: a systematic literature review from 2021 to 2025 Universidad Tecnológica del Perú UTP S. A. C., Perú Startups face a series of business challenges that require them to manage an effective and ethical image and reputation. This review aims to demonstrate the impact of corporate social responsibility on the image and reputation of startups. Thus, 30 scientific articles have been collected between the years 2021-2025, from Scopus, Dialnet, Alicia, Web of Science, Google Scholar and Scielo. For the selection, inclusion and exclusion criteria related to the title, keywords, publication date, whether it is freely accessible, and type of research have been taken into account. It was detected that in the years 2021 and 2023 there were more publications with 9 articles each. It is concluded that corporate social responsibility has a positive impact on the image and reputation of emerging companies, because stakeholders are more interested in purchasing products from socially responsible companies because they observe the actions towards the community in which they live. In addition, by applying these practices, an improvement in the image and perception of companies was observed. Finally, it also highlights that companies must have a social responsibility plan with sustainable practices to be implemented in different communities. 9:56 - 10:04
Impacto de los juegos didácticos con impresión 3D en el desarrollo de la motricidad fina en niños de Educación Inicial Universidad César Vallejo - (PE), Perú This study analyzed the influence of didactic games created with 3D printing technology on the development of fine motor skills in five-year-old children from an early childhood education institution. The proposal focused on exploring innovative pedagogical resources that promote active learning during the early years. Using a quantitative approach and pre-experimental design, a purposive sample of 25 students was assessed with an observation guide before and after the intervention. The findings show that after using the games, the percentage of children at a high level of fine motor skills increased from 0% to 40%, while the low level decreased to 4%. The Wilcoxon test (p = 0.000) confirmed significant differences between pretest and posttest results, validating the effectiveness of the strategy. Notable improvements were observed in visual-motor coordination, manual coordination, and precision and control. These results demonstrate that integrating playful and technological resources can enhance children’s motivation and motor performance, providing valuable insights for teaching practice. It is recommended to replicate this strategy in other educational settings and continue adapting innovative materials to the needs of early childhood education. 10:04 - 10:12
Innovation and entrepreneurship in child nutrition: knowledge and constraints among cooking partners and caregiver mothers in the Cuna Más program 1Universidad San Ignacio de Loyola - (PE); 2Universidad Norbert Wiener - (PE); 3Universidad de San Martín de Porres - (PE); 4Universidad César Vallejo - (PE); 5Universidad Privada San Juan Bautista - (PE); 6Universidad Nacional de Educación Enrique Guzmán y Valle - (PE) This study examines social innovation and community entrepreneurship within the National Program Cuna Más, framed as a strategy to address economic and financial crises. It focuses on the perceptions, participation, and positioning of community actors engaged in the program’s nutritional component in the districts of Jacobo Hunter (Arequipa) and Ate (Lima). Using a qualitative, descriptive, and phenomenological approach, the study explores four key dimensions: capacity building and empowerment, service delivery assessment, collaborative management, and anemia control. Data were collected through individual interviews, focus groups, and direct observation to identify structural limitations and pathways for improvement. Findings show that innovation driven by local communities can enhance child nutrition services when supported by strong organizational culture and empowered local leadership. However, critical barriers were identified, including insufficient funding, weak institutional coordination, and limited community engagement. The study concludes that fostering territorial-based social entrepreneurship strengthens the sustainability of early childhood programs like Cuna Más. It also promotes creative responses to financial constraints, supporting a social management model that is adaptive and resilient in the face of systemic challenges. 10:12 - 10:20
Total Quality Management and Nanostore Performance in Informal Retail: Evidence from Honduras - A Structural Equation Modeling Analysis of Mediation Effects Universidad Nacional Autónoma de Honduras - (HN) This study examines the impact of Total Quality Management (TQM) on nanostore performance in informal retail settings, exemplified by Honduras, using Structural Equation Modeling (SEM). A cross-sectional survey of 170 nanostore owners revealed significant relationships between TQM practices and performance outcomes: β=0.45 (p<0.001) for customer satisfaction and loyalty (CSL), β=0.39 (p<0.001) for operational performance (OP), and β=0.30 (p<0.001) for competitive advantage (CA), with R² values of 0.45, 0.40, and 0.38, respectively. Mediation analysis showed that employee engagement, customer involvement, and process formalization account for 42–50% of TQM’s effects, thereby advancing TQM theory by identifying mediating mechanisms in micro-retail. Urban nanostores exhibited stronger TQM effects than rural ones (e.g., β=0.50 vs. 0.40 for CSL), reflecting higher customer density and infrastructure access. These findings provide theoretical and practical frameworks for implementing TQM in informal retail, offering strategies for micro-retailers and policy insights for inclusive economic development. 10:20 - 10:28
Integration of the PMI Approach in Educational Human-Computer Interaction Projects: Real-World Project-Based Learning with Technological Entrepreneurship Potential Universidad Privada del Norte, Perú Engineering education demands innovative strategies that combine professional standards with active learning. This paper systematizes an educational experience in the Human-Computer Interaction (INHUCO) course, where the Project Management Institute (PMI) framework was integrated as the backbone of field-based practices. The course structure followed the PMBOK® Guide life cycle—initiation, planning, execution, monitoring, and closure—linking each phase with tools such as Business Model Canvas, requirements analysis, user-centered prototyping, and accessibility evaluation. | ||
