Conference Agenda

This paper investigates the culture of energy efficiency in household energy consumption, focusing on the community of the Universidad Nacional de La Matanza (UNLaM). Within the framework of the energy transition, the study argues that technological and regulatory solutions are insufficient if sociocultural dimensions and users’ cognitive capital are not adequately integrated. The central hypothesis suggests the existence of a deficit in energy literacy and an underestimation of cultural factors within current dissemination and communication programs. Methodologically, the research adopts a descriptive and exploratory approach based on a structured survey, assessing eight analytical dimensions, including social norms, infrastructure, and implementation barriers. The main objective is to analyze the gap between theoretical knowledge and everyday energy consumption practices. The expected results aim not only to validate the proposed hypothesis, but also to contribute empirical evidence to support the design of more effective and context-sensitive public policies, regulations, and communication programs.