Conference Agenda
Overview and details of the sessions of this conference. Please select a date or location to show only sessions at that day or location. Please select a single session for detailed view (with abstracts and downloads if available).
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PAPERS: Design in the Wild: Entrepreneurship, Markets and Cultural Value Location: 50 George Square, G.03 Zoom Link Accessibility: https://www.accessable.co.uk/the-university-of-edinburgh/central-area/access-guides/george-square-50 Session Chair: Gianluca Carella, Politecnico di Milano | |
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Exploring design thinking in entrepreneurship education: A pre-accelerator programme for the creative industries 1: University of Edinburgh, United Kingdom; 2: CodeBase For many years, design thinking has been recognised as an important process in creating and commercialising new digital products and services. Increasingly, design researchers are attending to design thinking applied in real-world, interdisciplinary settings for entrepreneurial activity. In this paper, we surface and interpret examples of design thinking in the setup and delivery of a multi-cohort education programme connecting Edinburgh’s creative industries with local expertise in digital product innovation and entrepreneurship. Through a thematic analysis of 20 in-depth interviews with programme educators and participants, we explore the role of design thinking in bridging siloed industries and ecosystems. We interpret design thinking at two levels: featured implicitly within the programme curriculum, and implied in the structure of the programme itself. We share insight into the interactions with design thinking that enabled educators to adapt the programme to its local context, and participants to navigate opportunities for entrepreneurship in the real world. View Paper: https://doi.org/10.21606/drs.2026.2820
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